Alex Avery claims marketing is a science based on the design rules in the image, above.

I agree.

I always write birthday cards this way. The amusing challenge is to make the combination of lines sound a little bit naughty or cheeky read from top to bottom, but completely lovely when read following the graphic design rules.

You turn me on
EVERY TIME I THINK OF YOU
Fumbling In The Dark
Waiting for your finger, then …

And I accompany this with a picture of me as a light bulb.

My cards don’t get displayed on mantle pieces much 😁